Portfolio
Every project reflects a part of me and my passion for helping companies achieve their goals
Web Development
Enhanced user experience and conversion rates by building high-conversion landing pages and developing user-centric e-commerce (D2C and B2B) websites. Increased online traffic sessions by 104% through improvements in UX/UI, SEO, and content management.
Led various projects focused on creating the best possible experience for website users.
Successfully led the rebranding and redesign of the entire website on two separate occasions (2022 & 2024), overseeing the entire process from concept to execution. This included organizing content, optimizing user pathways, and enhancing the overall customer journey to ensure a seamless and engaging experience.
Directed the comprehensive development and creation of the website in 2022. Collaborated closely with designers to produce compelling and engaging content for blogs and web pages.
Led the comprehensive rebranding of the website in 2019. Developed the initial mock-up, collaborating with the design team to ensure a cohesive and visually appealing representation of the brand’s identity.
Social Media Content
Led over 20+ social media campaigns both organic and paid from strategy up to optimization that helped boosting sales by 56%. Generated and published daily content on multiplatforms , increasing organic engagement by 25%.
Organic Content
Developed comprehensive strategies tailored to target audiences, create eye-catching graphics, and ensure timely updates across social media platforms. This hands-on approach not only enhances brand visibility but also fosters audience engagement and loyalty, resulting in measurable improvements in overall performance
Paid Advertising
Proven track record in managing paid advertising campaigns across various platforms (Meta and Google), utilizing data-driven strategies to optimize ad performance and maximize return on investment. By leveraging audience insights and analytics, they effectively target key demographics, resulting in increased brand visibility and significant sales growth.
Email Marketing
Collaborated with copywriters to implement high-conversion email campaigns, achieving a 42% increase in click-through rates using Klaviyo. With this campaing we achieve a good open rate, click, engagement and increased the sales comming form our emails.
This helped me to develop a better writting communication with customers.
Marketing Strategies
I had worked closely with cross-functional teams to deliver data-driven strategies that improved engagement and business outcomes. This strategies drove a 93% annual revenue increase by developing integrated marketing strategies, including brand repositioning, product launches, and seasonal promotions.
Amoona
Interned at an early-stage startup for two months, where they executed an integrated marketing strategy to enhance brand awareness and drive pledges for a Kickstarter campaign. Conducted both primary and secondary market research to assess market adoption of new features, identifying potential opportunities and analyzing competitive strategies. Collaborating closely with the CEO, they developed concepts and designs for promotional materials and created compelling brand content specifically for the Kickstarter initiative
Load Army
Interned at an early-stage startup for three months, where they facilitated an integrated marketing communications plan focused on expanding market share and achieving a 20% revenue growth. Utilized various marketing communications techniques, including digital advertising and trade shows, specifically for smartphone manufacturers within live projects. Additionally, coordinated a team of four marketing professionals to conduct public relations research and develop press media content for a product launch at a trade show.
JV Select
Developed a comprehensive marketing communications and branding plan that encompassed logo design, benchmarking reports, customer focus groups, and a targeted social media strategy. This multifaceted approach ensured a cohesive brand identity and effectively engaged the target audience.